Comparative analysis of Apple and Tesco Management

Introduction

The main purpose of this research is to highlight the importance and role of management in the success of business organization. There are so many benefits of business management to the business organization. For example the Apple Company is the most successful business organization in the world because it has the effective business management and effective business strategies. Whereas the Tesco was the successful superstore market chain in the United Kingdom and now a day is losing its business because of ineffective business management and business strategies (Thomas, 2011). Lamming, (2011) has stated that management is always responsible for the designing and developing the mission statement of the organization, objectives are also set by management and to achieve and control the employees management always design the rules, procedures and implement them on the work placement so that through effective communication and controlling organizational objectives could be achieved.

Thesis Statement

Comparative analysis of Apple and Tesco management

Basically Apple is the most successful business organization in the world whereas the Tesco is less successful business organization in the world because of management. As above I have mentioned that management functions are associated with executing a business or an organization that involves the functions of management (planning, organizing, monitoring and leading) is called the business management.

Conclusion

Through the above statement I can conclude that business management in an organization is the key to success in an organization. There are different role of management in an organization and their role varies from department to department, for example the manager in sales department will achieve the sales targets by leading and controlling, allocating resources and solving sales force problems and by encouraging them to achieve organizational objectives (Nicoloulaud, 2012). Similarly the human resources manager will recruit the best work force for the organization from the labour market to participate its role in achieving organizational objectives, and financial and accounting managers also play their roles effectively in allocating, producing and generating financial statements, accounting statement and allocating financial resources to the other departments to achieve organizational work smoothly. Manufacturing department manager will also lead, motivate and control the employees in its department and will be responsible to achieve department targets to achieve organizational objectives. According to Freeman, (2012) that “Managers at work placement plan the work, allocate resources to the employees and lead them and encourage them and solve their problems and give them proper feedback about their work so that employees can contribute towards achieving organizational objectives in efficient manners”.

Introduction

Apple is basically multinational American company that has been producing electronics products for its customers and also designing software for its customers to use its products. Apple management has the competent skills and composed of highly skilled workers to manufacture and producing Android and Symbian operating systems for its own manufactured hardware like different series of mobile phones and laptops and tablets (Apple, 2014). Apple is although offering highest price products in the market and successfully doing its business in international market and its products demand is increasing every year because of its effective business management procedures and activities the management team at Apple has all the necessary competencies and skills to compete in the market and achieving its organizational objectives efficiently and effectively. Apple business operations are managed effectively and efficiently because of highly skilled mangers in all the management process those contribute in its management process planning, organizing, controlling and leading. Tesco is the supermarket market chain leader in United Kingdom offering non food items and financial services in the United Kingdom to its customers at low prices but at high quality of products, Tesco is doing its business in global market and suffering from lot of issue because of its ineffective management. Tesco is although the market leader in the United Kingdom but is losing competitive position in global market because of its ineffective management process and activities, Tesco do not have highly skilled workers as compared to the Apple managerial skills (Tesco, 2014).

Effective Management Process

Basically management is the function or is a process used in the business and organizations to achieve their goals and objectives by using the resources like human resources, technological resources, financial resources, infrastructure and procedures and by coordinating the employee’s efforts in efficient way. Basically leaders are the people in the organizations those have specific skills to manage the things in an organization and do right things at right time and allocate right resources to the right people is called a leader whereas the term leadership is always refers to the art to perform leadership role in an organizations effectively (Hutt, 2011). There are different forms of leadership now a day including political leader that has personal interest and cause and has the vision to do for a nation or for a country, secondly it could be the executive member in an organization or institute that establish mission and vision statement for an organization and train and lead the other staff members to achieve specific goals and objectives in specific time period efficiently and effectively by using specific resources. In order to improve the effectiveness of organizations and to lead and to achieve and sustain competitive position the organizations needs to bring quality in their products and services offer them at lower cost to increase market share and to generate sales revenue, and these thing are possible by the effective management (Apple, 2014). Effective management means that resources should be allocated to the right people at right time to the right people to save time and to avoid wastage of resources, so by maximum utilization and output of resources management is necessary. To achieve organizational objectives it is important that managers leads the employees towards achieving organizational objectives, management/ managers are always responsible for the integrating all the resources in a line to achieve common objectives. It is the management that allocates the organizational resources to the employees and assigned the different tasks in different positions to achieve specific tasks to achieve organizational objectives (Byars, 2012).

Management is basically the mixture of science and arts it is not purely science not art, management term has the following activities

Planning

Planning means to plan the aims and objectives of an organization and also defining the targets and tasks for the human resource management. Management at Apple has the effective skills and competencies as compared to Tesco management. At Apple management always focus on the innovation technology and they successfully plan the aims and objectives, whereas at Tesco managers do not have such competencies and skills to establish Tesco aims and objectives as according to the job and market interest. At the Apple management is continuously involved in establishing and refining the aims and objectives of the company and focus on the innovations and new technology to provide best operating system and modern hardware technology, at Apple management always involved in research and development activities to bring innovations in its way of achieving organizational objectives, whereas in the Tesco the management only once establishes the aims and objectives and then they just focus on the established and pre defined procedures to achieve organizational objectives (Bateman, 2011). 

Organizing

Organizing means to allocate the resources to the employees as according to their job nature and according to their skills and experience. Human resource can play their effective role in achieving organizational objectives efficiently and effectively (timely, and without wasting resources). At Apple the CEO has introduced the innovative leadership style to motivate its employees and established the planning board whereas at the Tesco only the management involve in planning phase. At Apple incorporation this organizational structure provide an opportunity to work as team (engineers and programmers and other professional) to establish organizational aims and objectives and procedures to motivate its employees. Tesco only corporate level management is involved in establishing organizational aims and objectives (Asakawa, 2012).

Staffing

Staffing means that recruitment the staff member as according to the job description, and specific criteria is always define to recruit people to play their role in achieving specific tasks in an organization then after recruitment employees are given training and rewarded them as per their performance to retain them with the organization. Apple employees feel more job security and taking high salaries and other benefits as compared to Tesco employees and this is the main reason of high productive attitude of Apple employees. Apple incorporation is using the innovative methods and online methods to provide training to its employees to create efficiency while saving time and cost whereas at Tesco employees do not have opportunity to provide them training online. Apple incorporation management hire the people from all over the world and offer them highly salaries and other benefits and provide them training in different phases as according to their skills and build high competencies among them and reward them with high perks and benefits whereas Tesco has only 30% of its business outside the UK and Tesco concentrate on UK labour market and recruit the labour form only one market and Tesco employees profile is less than the Apple employee’s profile (Tesco, 2014) (Thomas, 2011).

Leading

Managers in an organization always lead their subordinators and lead them by their skills and motivate them in achieving organizational objectives, listen them, their problems and provide them friendly environment at work placement so that they can contribute and share their problems and share their experiences and knowledge with each others to solve the problem. Leading is an important function of management that involves the activities to motivate the employees to achieve their tasks effectively. At Apple incorporation management is successfully motivating the employees in achieving organizational objectives and employees has devoted themselves and contributed more as compared to the Tesco employees because at Apple Incorporation employees feel more job security and they are earning high scale of salaries and other benefits and compensations as compared to Tesco employees. Tesco employee’s salaries are low and their benefits are also less as compared to Apple incorporation. The leadership style at Apple is scientific management and the working environment is friendly and trusty, at Tesco the transformational leadership is implemented and they have created conservative and unfriendly environment at work placement. Employees as team workers in Apple feel trusty and friendly environment and they share their ideas and experience and helped each other that creat quality of work (Lamming, 2011).

Controlling

Controlling means to control the difference resources, organizational management control the resources through their performance and for this purpose managers always collect the information regarding the resources performance and then measured them as per defined standards. At Apple incorporation employees are controlled by their immediate boss and it has the innovative techniques to measure employee’s performance and management at Apple has the more competencies and skills to control the employees and other resources as compared to Tesco Plc (Nicoloulaud, 2012).

Conclusion

Through above data it has been concluded that Apple incorporation is successful organization whereas the Tesco is less successful organization because of management efficiency, the management at Apple is efficient and its function, leadership style and employee’s skills are appropriate as compared to Tesco management. In the organizing function managers at Apple incorporation focus on the organizational structure and they divide the tasks as according to the skills and competencies of the employees to carry out the routine tasks whereas at the Tesco the management is involved in allocating the resources to the employees to achieve their objectives. The efficient way to achieve organizational objectives can be seen at Apple rather than at Tesco. Apple believes in team work whereas at Tesco management believes in group working efficiency. So the success of Apple also depends on the organizing function that is performed by its high qualified team members (Byars, 2012). At Apple management has the main three skills including interpersonal skills, technical skills and conceptual skills and all the managers at all level are fully have these skills to carry out their work. Technical skills are very important for the engineers to carry out special tasks. Technical skills also mean that they must have the ability to train their subordinators and colleagues to motivate them to achieve special tasks. At Tesco the managers have the necessary skills but do not have the technical skills to motivate others and to train their colleagues and subordinators. Conceptual skills are very important for the management because managers must think logically and conceptually to make effective decisions, at Apple incorporation the employees have the conceptual skills to achieve their goals and objectives successfully by making effective decisions. At Tesco managers have the abilities to perform their skills but they need to focus on the corporate level guidelines and managers are not independent to make their own decisions to carry out work (Hutt, 2011). Interpersonal skills are related with the communication efficiency and at Apple incorporation the communication methods are efficient and all the managers and corporate level management remains in touch with each other and share their problems and experience and knowledge. At Tesco managers have the interpersonal skills but they do not have the effective way of communication. Managers at Apple are more motivated and committed as compared to the Tesco managers because of management style and their code of conduct (Freeman, 2012).

Published by MALI

Writer is post-graduated in Computer science, Business Administration, Marketing and Innovation. He has 10 years of business academic research writing experience.

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